Locals Only

Privacy Policy

Locals Only LLC

Effective Date: March 6, 2026

Last Updated: July 1, 2026

1. Introduction

Locals Only LLC ("Locals Only," "we," "us," or "our") operates the Locals Only mobile application ("App"). This Privacy Policy explains what information we collect, how we use it, how we share it, and your rights regarding your personal data.

By using the App, you agree to the collection and use of your information as described in this Privacy Policy. If you do not agree, please do not use the App.

2. Information We Collect

2.1 Information You Provide

  • Account Information: When you register, we collect your name, email address, username, password, account type (personal or business), and zipcode.
  • Profile Information: Any profile photo, biography, or other details you choose to add to your profile.
  • User Content: Posts (including images), comments, likes, and direct messages you create or send through the App.
  • Reports: Content you flag or report for review.
  • Communications: Emails or messages you send to us directly (e.g., support requests).

2.2 Information We Collect Automatically

  • Location Data: Your zipcode, which you provide during registration or when updating your profile. We do not collect precise GPS coordinates.
  • Usage Data: How you interact with the App, including features used, content viewed, posts created, and actions taken (follows, likes, reports).
  • Device Information: Device type, operating system version, unique device identifiers, and mobile network information.
  • Advertising Identifier: Where you grant permission through the App Tracking Transparency prompt on iOS (or where allowed by your device settings on Android), we collect your device's advertising identifier (the IDFA on iOS or the Advertising ID on Android). We use it to measure the performance of our marketing and to attribute App installs. If you do not grant permission, we do not access this identifier and instead rely on privacy-preserving measurement such as Apple's SKAdNetwork.
  • Analytics and Attribution Data: We and our analytics and measurement providers collect information about how you discover, install, and use the App, including app events (such as completing registration or your profile), the marketing source associated with your install, and in-App interactions, to understand how the App performs and how effective our marketing is.
  • Log Data: IP address, access times, pages or screens viewed, and crash reports.
  • Push Notification Tokens: If you enable push notifications, we collect a device token to deliver notifications to you.

2.3 Information from Third Parties

We use third-party services for authentication and cloud infrastructure. These services may provide us with information as part of their operation (e.g., authentication tokens). Our advertising and attribution providers may also provide us with information about how you were referred to the App, such as the advertisement or campaign associated with your install. We do not purchase or receive personal data from data brokers.

3. How We Use Your Information

We use the information we collect to:

  • Create and manage your account
  • Operate and deliver the features of the App (feeds, posts, comments, messages, follow relationships)
  • Display your content to the appropriate users based on your location and account type
  • Send you service-related notifications (account activity, direct messages, policy updates)
  • Send you product announcements and launch communications about Locals Only, including pre-launch waitlist updates; you can opt out at any time via the unsubscribe link in those emails
  • Enforce our Terms of Service, including reviewing reported content
  • Detect, prevent, and respond to fraud, abuse, and security incidents
  • Improve and develop new features for the App
  • Measure the performance of our marketing and attribute App installs and sign-ups to the campaigns that referred them
  • Comply with applicable legal obligations
  • Respond to your support requests and communications

We may use analytics and advertising-measurement providers to understand how you discover and use the App and to measure the performance of our own marketing campaigns. This may involve sharing limited device information (including your device's advertising identifier, where you have granted permission) and app-event information with those providers, which process that information in accordance with their own privacy policies, as described in Section 4. We do not exchange your personal data for money. Depending on your state of residence, this sharing may be considered "targeted advertising," a "sale," or a "sharing" of personal data under applicable privacy law, and you can opt out as described in Section 6. We do not display third-party advertising inside the App.

4. How We Share Your Information

4.1 With Other Users

Your profile information (username, profile photo, account type) and public posts are visible to other users of the App as determined by our platform's feed logic. Direct messages are visible only to you and the recipient.

4.2 With Service Providers

We share information with third-party service providers that help us operate the App. These providers are contractually required to use your information only as directed by us and in accordance with this Privacy Policy. Our service providers may include, but are not limited to, the following, and this list may be updated without notice:

  • Amazon Web Services (AWS): Cloud hosting, database storage, file storage (S3), and authentication (Cognito). Data is stored in the United States.
  • Loops (loops.so): Sending product announcement, launch, and waitlist emails. Email address handling is subject to Loops' Privacy Policy.
  • PostHog: Product analytics that help us understand how features are used and improve the App. Subject to PostHog's Privacy Policy.
  • AppsFlyer: Mobile measurement and attribution, used to determine which marketing campaigns lead to App installs and sign-ups. Subject to AppsFlyer's Services Privacy Policy.
  • Meta Platforms, Inc.: Delivery and measurement of our marketing campaigns, including attribution of App installs and app events. Information shared with Meta is subject to Meta's Privacy Policy.

4.3 For Legal Reasons

We may disclose your information if required to do so by law, subpoena, court order, or other governmental authority, or if we believe in good faith that disclosure is necessary to protect the rights, property, or safety of Locals Only LLC, our users, or the public.

4.4 Business Transfers

If Locals Only LLC is involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you via the App or email before your data is transferred and becomes subject to a different privacy policy.

4.5 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

5. Data Retention

We may retain your personal data for as long as your account is active, as necessary to provide the App's services, and for as long thereafter as permitted by applicable law. To the fullest extent permitted by law, we may retain personal data and are not obligated to delete it. Our general retention practices include:

  • Account Data: Retained for the duration of your account. Upon account deletion, your profile, posts, and content may be removed within a reasonable period, except as described below or as otherwise permitted by law.
  • Log Data: Server logs and usage data are retained for up to 90 days.
  • Legal Holds: We may retain data beyond standard retention periods if required by a legal obligation, dispute resolution, or law enforcement request.
  • Zipcode Change History: When you change your zipcode, your prior posts are deleted from public view. We may retain metadata related to the account's prior location for fraud prevention purposes for a limited period.

6. Your Rights and Choices

6.1 Account Information

You may update your account information at any time through the App's settings.

6.2 Account Deletion

You may delete your account through the App's settings. Upon deletion, your publicly visible content will be removed. Some information may be retained as described in Section 5.

6.3 Push Notifications

You may disable push notifications at any time through your device's operating system settings.

6.4 Virginia Consumer Data Protection Act (VCDPA)

If you are a Virginia resident, you have the following rights under the Virginia Consumer Data Protection Act:

  • Right to Access: Request a copy of the personal data we hold about you.
  • Right to Correct: Request correction of inaccurate personal data.
  • Right to Delete: Request deletion of personal data we hold about you, subject to certain exceptions.
  • Right to Data Portability: Request a portable copy of your personal data in a readily usable format.
  • Right to Opt Out: Opt out of the processing of your personal data for purposes of the sale of personal data, targeted advertising, or profiling in furtherance of decisions that produce legal or similarly significant effects. You can control the use of your device's advertising identifier for advertising measurement at any time: on iOS, through the App Tracking Transparency prompt and your device privacy settings; on Android, by resetting or deleting your Advertising ID in your device settings. You may also contact us at info@localsonlyapp.us to opt out or to exercise this right.
  • Right to Appeal: If we decline to act on a rights request, you may appeal our decision by contacting us as described in Section 11.

To exercise these rights, contact us at info@localsonlyapp.us. We will respond within 45 days as required by Virginia law. We will not discriminate against you for exercising your privacy rights.

6.5 Other State Privacy Rights

Locals Only is available to users across the United States. Privacy rights vary by state, and some states have enacted consumer privacy laws that provide rights similar to those described in Section 6.4. If you are a resident of a state with such a law, you may have comparable rights regarding your personal data, subject to that state's specific requirements and exceptions. To exercise any rights you may have under applicable state law, contact us at info@localsonlyapp.us. The rights described in this Privacy Policy apply only to the extent required by the law of your state of residence.

7. Children's Privacy

The App is not directed to individuals under the age of 18. We do not knowingly collect personal information from anyone under 18. If we learn that we have inadvertently collected information from a user under 18, we will delete that information and terminate the account promptly. If you believe a user under 18 has registered for an account, please contact us at info@localsonlyapp.us.

8. Security

We may implement technical and organizational measures intended to help protect your personal data against unauthorized access, alteration, disclosure, or destruction. Any such measures are provided at our discretion and are not required or guaranteed. These measures may include:

  • Encrypted data transmission (TLS)
  • Secure token storage on your device (not stored in plain text)
  • Access controls restricting internal access to personal data
  • VPC network isolation for database infrastructure
  • Minimal IAM permissions for backend services

No method of transmission over the internet or electronic storage is 100% secure. We do not warrant or guarantee the security of your personal data, and to the fullest extent permitted by law, we are not liable for any unauthorized access to, or alteration, disclosure, or destruction of, your personal data.

9. Third-Party Links and Services

The App may contain links to third-party websites or services. This Privacy Policy applies only to the Locals Only App. We are not responsible for the privacy practices of any third-party sites or services. We encourage you to review the privacy policies of any third-party services you use.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this document. If we make material changes, we will notify you through the App or by email. Your continued use of the App after changes become effective constitutes your acceptance of the revised Privacy Policy.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Locals Only LLC

Email: info@localsonlyapp.us

Website: localsonlyapp.us

For Virginia VCDPA rights requests, please include "Privacy Rights Request" in the subject line of your email.